Klaviyo: Email Marketing & SMS

Thought it was good until the experience was bad.

I began using this app a while back, everything was going smooth, for the most part. I was able to make Sign-up Forms and create Email Flows.

The Worst Part. I went on to make a new Shopify store, integrate Klaviyo, created a new account, and made a couple of emails using their templates. All of a sudden, I get logged out, tried logging in, "Your account is inactive". Now, when this happens there is nothing you can do other than create a new account.

To contact support. In order to remotely talk to anyone on there, you need to buy their subscription ($20 minimum) before you can even bother to ask for help. Their "Live Support" isn't even real people, it's just some virtual robot that can't even help you other than recommend useless articles that are a complete waste of time. And then in addition, they take forever to email you back so God forbid you had something immediate you needed help with.

Overall, this company is a 0/10. If I could go below a 1 star, I definitely would, that's how terrible they are, honestly. It's already enough of a headache running a business and the last thing you want to have is a company that isn't willing to help unless you're a paying customer, nor take constructive criticism/ feedback on how they can improve. Look for a better company that is willing to help you when you need it, not leave you in the shadow.

Whoever's reading this, have a wonderful day, stay safe, and keep growing as a person!

Pro: The integration with Shopify works well. Campaigns & Flows ease of design and analytics are good.
Cons: 1. Pricing structure is way too high for business budgets. 2. Klaviyo recent redesign is not user friendly. Too many dropdowns to create a single report. The activity feed no longer shows the amount of data it did prior to their redesign. Shows maybe 50 activities. I had contacted support 2 months ago. I was told they had so many complaints that they were going to bring back the original activity feed. 3. Seems anytime an app redesigns it becomes less user friendly. Over thinking the process by programmers who are not business owners. This is common across many platforms.

Klaviyo is a great tool for people who really really really want to spend a lot of time getting into the data weeds with their store. I used Klaviyo for nearly two years and, honestly, I never got my money's worth simply because I just didn't have the time to make it worth my while. It is, after all, pretty dang pricey if you have luck growing your list. I know, I know, if you watch reviews, there isn't a single reviewer who doesn't agree that it's the "best" email marketing app on the market ... The reality is that this tool is probably more than most small businesses need. Customer service was always helpful. Me, I'm looking for something less robust and cheaper because I never had any luck growing my email list.