Consent and opt outs
Although cookies and other tracking data helps to power analytics, personalization, and marketing, some locations require customers to give consent before their data is collected. Data required to operate the storefront and checkout are always collected, and isn't affected by consent or data sale opt-out. For details cookies, refer to thecookie policy.
You can access two features in your Shopify admin at欧宝体育官网入口首页>Preferences>Customer Privacy: consent and data sale opt outs.
On this page
Consent
The following three options control how customer consent is used to control data collection and is applied to customers from the following countries:
- European Economic Area (EEA): Austria, Belgium, Bulgaria, Croatia, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Malta, Netherlands, Norway, Poland, Portugal, Republic of Cyprus, Romania, Slovakia, Slovenia, Spain, and Sweden
- United Kingdom
Collected before consent
Data is collected before a customer gives consent. This may not meet applicable data protection and privacy laws and is the maximum possible data collection.
Partially collected before consent
Analytics data collection is collected before consent is given and is persistent for the duration of a user session. Personalization and marketing data is collected after consent is given.
Collected after consent
Data isn't collected until a customer gives consent, as required by data protection and privacy laws. This option results in less data available for analytics and marketing campaigns. Consent is given and honored for specific purposes: analytics, personalization and marketing.
Data sale opt out
Under certain US State privacy laws, customers have the right to opt out of the sharing or sale of their data. When a customer requests an opt out or usesGlobal Privacy Control (GPC), marketing pixels are blocked or updated to respect their opt out. Learn more aboutUS State Privacy Laws.
Data sale opt out is supported in the following US states:
- California
- Virginia
- Connecticut
- Colorado