Shopify Introduces the Shop Section on Facebook Pages to Small and Medium-Sized Businesses

Shopify merchants will be among the first to use Facebook’s new Shop section on Pages

OTTAWA, ONTARIO— September 16, 2015 –Shopify Inc. (“Shopify”) (NYSE: SHOP, TSX: SH), a leading cloud-based, multichannel commerce platform, has partnered with Facebook to enable Shopify merchants to showcase and sell their products in the new Shop section on Facebook Pages.

Shopify’s 175,000+ merchants will be able to create Shop sections over the coming weeks, making it easier for visitors to their Facebook Page to discover what they have to offer. Merchants then can choose to direct shoppers to their online store or to checkout directly on the Facebook site or mobile app.

“For the last year, we have been working closely with Facebook on the ‘Buy’ call-to-action button and now the Shop section on Pages,” said Satish Kanwar, Director of Product, Shopify. “Today’s announcement is a big step towards helping our 175,000+ merchants showcase and sell their products to the more than one billion people who visit Pages each month."

About Shopify

Shopify is a leading cloud-based, multichannel commerce platform designed for small and medium-sized businesses. Merchants can use the software to design, set up and manage their stores across multiple sales channels, including web, mobile, social media such as Pinterest and Facebook, brick-and-mortar locations, and pop-up shops. The platform also provides a merchant with a powerful back-office and a single view of their business. The Shopify platform was engineered for reliability and scale, using enterprise-level technology made available to businesses of all sizes. Shopify currently powers over 175,000 businesses in approximately 150 countries, including: Tesla Motors, Budweiser, Wikipedia, LA Lakers, the New York Stock Exchange, GoldieBlox, and many more.

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