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Boxraw grew to $8M+ in revenue and 7X the team all in two years

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Previous Platform

Shopify

Industry

Fitness and nutrition

用例

Growth and scale, Apps and integrations, Upgrades

In 2017 Ben Ammana decided to launchBoxraw, and set out on a mission to show the world that boxing is about more than just fighting with your fists. Often waking up at 4am to read Shopify’s blog, Ammana relied heavily on Shopify’s online content and customer support to learn about ecommerce and launch his business.

With the brand quickly taking off and a growing team, the decision was made to upgrade to Shopify Plus in 2019. Boxraw now uses Shopify Plus’ User Roles function to onboard staff quickly and manage its expanding team. It also usesLaunchpadto schedule its sale campaigns in advance, and create build up to its sales which frees up time for the team to focus on its vision of continuing to inspire would-be boxers across the globe.

I was a one-man-band for eighteen months while launching the business. I had no experience in e-commerce. I read every single Shopify blog that was on the website and implemented the suggestions for my own business. I also really relied on the Shopify support function in the early days—they’d always be there with a solution to any problem.
Boxraw
Ben Ammana Founder & CEO

With Shopify Plus, Boxraw saw results fast.

120

Countries a month being sold to across 3 global stores

7 x

Increase in staff in two years

m + 8美元

Revenue in the last financial year

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