Life Interiors redesigns its digital journey to support its $100m revenue goal

Life Interiorsis a design-led, technology-enabled, direct-to-consumer retailer with a passion for delivering fashionable and contemporary furniture to style-minded Australians. As the end of life date approached on its old ecommerce platform, the company decided to look elsewhere for a new one to support the company's future growth to reach $100 million in revenue.

Despite having a small team, Life Interiors was able to replatform to Shopify Plus in six months, and after just two months it began to see significant performance results. By utilizing the Draft Orders feature, Life Interiors’ product orders have shot up since migrating, taking a once manual, tedious process and streamlining it, resulting in time saved and higher conversions, too.